In 1946, Earl Tupper founded Tupperware, introducing practical, durable products that revolutionized households. Brownie Wise pioneered the party plan system, offering entrepreneurial opportunities for women and making Tupperware a global homeware leader.
Now sold in nearly 100 countries, Tupperware continues to innovate with diverse, environmentally responsible products. By empowering women through social selling and popularizing the home party concept, the company remains relevant today. Tupperware anticipates needs and inspires celebrations of food, family, and friends through its products and global sales teams.
With a purpose of bringing people together to change lives, from what they are now to how much more they could be, we live and work as One Tupperware, One Brand, One Community, One Party together building a future to last.
For more information, visit Tupperwarebrands.com, or follow Tupperware on Facebook, Instagram, Youtube, LinkedIn
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See our full line of products by connecting with your independent Tupperware representative and get the party started!
Key milestones in India:
1996
- Tupperware operations starts in India- Delhi being the first market.
- Tupperware enters India with their Fridge Range- Jugs, Tumbler, Cool N Fresh, Bowled Over
- With a sales force of 30-40 women and an employee force of 10-15 people, Tupperware makes an entry in the Indian market.
2009
Tupperware India launches the Aquasafe bottles, which creates a nationwide sensation.
2010
Tupperware India starts a new manufacturing plant in Dehradun.
2012
Tupperware refurbishes India’s Head Office in Gurgaon – ‘Home of Confidence’ inaugurated by Rick Goings, Chairman & CEO – Tupperware Brands Corporation.
2014
Tupperware launches gifting range.
2015
Tupperware launches Kitchen Expert Set for Kitchen Makeovers.
2019
With changing market dynamics, the brand undertook a strategic transformation and recently adopted a harmonized multi-channel approach. The 3 key channels for the brand are:
- Direct Selling
- Exclusive Brand Stores
- Webstore and E-Commerce
2020
Tupperware becomes the first Direct selling brand to introduce Social Selling.
Tupperware launches Homeshops to further strngthen its Direct Selling salesforce.